We are now proud and excited to announce our newest addition to the ASRX team of athletes...

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"Keeping up with the Joneses” is all about material wealth and social status. Right?

Not anymore.

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Social media has made the photograph mean a lot less in today's society. As we scroll through Instagram, we decide within seconds whether we will scroll past or add a heart to any given photo without looking too much into the story being told. We recently set out to create a series of editorials, each by a different photographer and friend of the ASRX brand. The mission, Use your story telling skills to tell what "Living Life ASRX" means to you. 

Our first editorial is by Aaron Bratkovics. You may be familiar with some of his work on our past campaigns, but this time he has focused in on a young lady by the name of Jade Young. Someone we were unfamiliar with before seeing this editorial ourselves for the first time, but also someone who is truly a living example of "Living Life ASRX". Take a look at the visual story being told in this editorial...

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Do you want to win up to $1000 to asrx.com for you and your gym owner? Head over to our Instagram page and follow the simple rules...

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Our first #PinkRedefined feature is sixteen year old CrossFit™ Games athlete and now ASRX athlete, Julianna Hasselbach. We met Julianna this year at the Games, and knew right away that she needed to be an ASRX athlete. Her uplifting spirit, work ethic, and love of the sport are exactly what we look for from our team. It is also exactly what we consider to be #PinkRedefined. 

We recently caught up with Julianna to ask her a few questions that will hopefully help you all get to know who she is as well as what she thinks about strong women. Check out what she had to say below.

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The world wasn’t always a place where strong women were met with acceptance. It was only less than a century ago that women were given the right to vote, and even more recently that they found their way into professional sports. Still today many of the stereotypes exist, but in the last decade it seems that the social playing field between men and women has really shifted. It is now more than ever that women are being recognized for their strengths and given a chance to show their true potential. Our #PinkRedefined campaign was developed to showcase these women. Read more about the campaign by clicking the link below.

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